What is cool?

This is an ongoing arguement with me and my friends - what is cool?

Cool is something sleek, simple and bold, that feels effortless.

Forward-thinking, breaks boundaries, confident. Cool is the idea you wish you thought of first.

The audacity to be different for reasons that don’t need to be articulated & unconsciously achieving it.

Cool is what stands up - what makes you take a notice and appreciate something beyond the norm. When you see a product or a design or creation and your mind just screams at the want of it - or the appreciation to understand it more fully - that is cool.

Cool is what makes you think twice.

A mindset — being informed, relaxed, and expressing it effortlessly.

The word 'cool' is just confidence in aesthetic form.

Cool is wonderful, clever and beautiful.

Cool is a person not being affected by other peoples opinions, or behaviour - staying cool in a critical situation. A cool person stick to what he/she thinks is right no matter what. A person who works hard to appear cool is the opposite.

The new ideal; it is moving confidently forward into a better future, assured that things to come will be better.

A person/place/thing pleasurable to observe as it appears to fulfill its nature effortlessly and with signature style

Cool is all that is authentic and artistic and innovative...cool is confidence without the arrogance... cool is connected to spirits that seek instead of stagnate...cool is impossible to define because it's in a constant state of evolution.

Cool has nothing to do with the external. There is no object, gadget, fashion, or built environment which is cool by and of itself. The term is only manifest when the external thing becomes utilised and inspired by a person.

Cool is something so attractive and inspiring that people want to appropriate for themselves and for their creations. It's a subjective concept.

Something that makes you feel like telling someone else about it.

Cool is only a momentary flash of brilliance...before it transforms to conventional.

Anything that is described by the advertising media as cool, isn't.

Cool is the emotion we feel at contemplating the few brave, who express their originality, being loyal to their true selves and exposing it by doing so.

Cool is cool, defining it any further may just defeat the purpose...